Storytelling with Presence

The Science Behind Storytelling

Recent neurological research on the way we process information through stories has proven what the most effective leaders and communicators have known since the Stone Age: that storytelling in a powerful and effective way to infuse ideas into the hearts and minds of others for lasting impact.

A business with a remarkable story can win over its audience and influence its brand perception. It is up to every person in your business to share their version of the business story – from your leaders and managers to your individual contributors.

We have been telling stories for as long as we’ve been human–they are an absolutely essential part of everyday communication. When done well, storytelling can do wonders for a business, it can:

• turn a brand into a business legacy
• create a robust marketing strategy
• drive sales
• win the loyalty and affection of audiences

Great leaders and communicators bring more to the table than technical skills and intellect, or inner charisma and charm. They know how to draw people in and relate to their audiences through their Executive Presence and an expanded range of expressiveness and using the power of storytelling to communicate their values, inspire trust and galvanise and move people.

In the business world, storytelling is an essential communication tool. It can make complex data accessible, build relationships with products and people, motivate teams towards a strategy and fuel compelling narratives that shape organisational culture.

Storytelling provides a highly experiential approach to development, combining pre-work, a classroom workshop, and reinforcement to strengthen learning outcomes

Storytelling with Presence provides a highly experiential approach to development, combining pre-work, a classroom workshop, and reinforcement to strengthen learning outcomes.

Participants leave with:

• A personal story that is audience ready and can be linked to a strategic message.
• A broader range of physical and voice expressiveness when presenting (less monotone, more modulation).
• An action plan with specific steps on how to continue developing their presence and use of stories

Morning Session

Will focus on vocal expressiveness, breathing and voice, with practical skill building to expand presentation style through presence.

• Introduction to Leadership Presence Skills with the PRES Model: Present, Reaching Out, Expressive, Self-Knowing
• Expanding Communication Style through Expressiveness: Participants learn how to achieve greater impact by exploring a wider and more adept use of vocal and physical flexibility, spontaneity, passion, energy and empathy

Afternoon Session

Focusses on tying storytelling to business, rehearsing techniques and skills from the morning, presenting a story, and receiving facilitator feedback.

• Leveraging Storytelling for Business Communication: Participants identify and incorporate personal stories into business communications to present and connect in a more compelling way, practicing different scenarios that require physical and vocal variety to get key messages across. After rehearsing in pairs, participants present a story to the full group and receive facilitator feedback.
• Application and Action Planning: Participants create an action plan of how they can use stories in their work.

Our storytelling program addresses three key communication skills in order to improve managers’ performance when leading a team:

• Delivering a personal story that is audience ready, and can be linked to a strategic message.
• Using a broader range of physical and vocal expressiveness when presenting (less monotone, more modulation).
• Developing action plans with specific steps on how to continue developing their storytelling presence.

Learn how to use the power of storytelling to communicate, inspire, and move people to action. Contact us today.