Sales Presence: Your Value Proposition

Use the power of storytelling to communicate, inspire, develop trust and move people to action.

Many of the salespeople in your organisation may be coming up short of their full potential—not because they lack intelligence or technical proficiency, but because they haven’t developed the presence to communicate their value with clarity and conviction. 

Sales Presence: Your Value Proposition helps salespeople, presales professionals, and others client facing people demonstrate the confidence that matches their expertise knowledge. By mastering the subtleties of voice, body, and message congruence, participants learn how to craft and deliver a polished, compelling statement of the unique value they bring to their clients.

Designed for:

  • Managers who need to provide coaching and feedback to team members
  • Individual contributors required to provide feedback and coaching as pert of their job role
  • Professionals working in a matrix structure

Learning objectives

After completing this program, participants will be able to:

  • Articulate the unique value they bring to their organisation or project.
  • Influence others and communicate successfully with senior managers and senior-level clients.
  • Leverage specific aspects of their personal presence through an action plan for continued development.

Program Outline

(1 x 180 minute Virtual Instructor Led session plus one on one coaching by facilitator)

VILT Session 1 (3 hours)

  • Tech check & setup
  • Introduction / Check in (Covid19 – feelings / working this way)
  • Presence definition – use of Personal Presence
  • Introduce the Signals of Personal Presence
    • Introduce the Signals of Personal Presence
  • High Presence Welcome and rehearsal


  • Introduce Personal Value Propositions
    • Contexts and Demonstration
  • Crafting and Delivering Personal Value Proposition
  • Rehearsal and Performance
  • Personal reflections
  • Action Learning & Close

One-on-One Coaching (45 minutes per person)

Participants will be asked to present their personal value proposition over a virtual video platform and will receive coaching on their presence and delivery of their value proposition.

Participants will rehearse their value propositions with the facilitator.